Nemzzz releases his highly anticipated new 17-track mixtape ‘Locked In’, marking a defining moment in the Manchester rapper’s unstoppable rise. The 17-track project arrives alongside the huge lead single ‘GASS’ featuring Travis Scott, accompanied by an official video.
A major transatlantic collaboration, ‘GASS’ brings together two artists with instantly recognisable identities, placing Nemzzz alongside one of the biggest names in global rap while retaining the understated confidence and distinctive delivery that have driven his ascent. The collaboration arrives as a centrepiece of ‘Locked In’, capturing the scale of Nemzzz’s ambitions and the increasingly international world surrounding his music.
Out now, ‘Locked In’ is Nemzzz’s most focused and cohesive body of work to date. Following ‘Do Not Disturb’ and UK Top 10 mixtape ‘Rent’s Due’, the project captures an artist entering a new stage of his career, sharpening the sound and mentality that have taken him from Gorton, South Manchester to a rapidly expanding global audience.
Across 17 tracks, ‘Locked In’ brings together the different sides of Nemzzz’s sound while underlining the increasingly global scale of his world. Alongside Travis Scott on ‘GASS’, the mixtape features collaborations with Lil Yachty, Cash Cobain, Latto and Tunde, balancing major international link ups with the distinctive Manchester identity that remains at the heart of Nemzzz’s music.
As its title suggests, ‘Locked In’ is rooted in a mindset. Focus, discipline, consistency and shutting out distractions have underpinned this entire chapter for Nemzzz, both personally and creatively. It is an idea that has resonated far beyond the project itself, particularly through ‘GEEKIN’ featuring Lil Yachty, which continues to go viral. Its standout lyric, “I’ve been ghosting you cos I’m working,” has taken on a life of its own, perfectly encapsulating the mentality at the heart of the mixtape.
The road to ‘Locked In’ has seen Nemzzz steadily build out the world of the project through a run of releases including ‘GEEKIN’ featuring Lil Yachty, ‘Locked In Freestyle’, ‘KILLIN EM’, ‘Prince Of The Scene’ and ‘4AM’. Each release has revealed a different dimension of Nemzzz’s sound, from the infectious energy of ‘KILLIN EM’ to the late night introspection of ‘4AM’, which arrived alongside a cinematic black and white visual shot by long term collaborators Don Prod.
Now, with the full mixtape out in the world and ‘GASS’ featuring Travis Scott leading its release, the complete picture comes into focus.