South London rapper DC today unveils his new single ‘Firing Squad.’ Over a simple, soulful melody, the single sees DC lament on the pressure of life in the game, living with your choices and the learnings that come along the way. The single arrives today with a stylized black and white video shot by emerging creative Tayler Prince-Fraser, which sees a suited DC and a cast of hooded figures slowly close in on the rapper as the single builds to its climax.
Speaking on the single, DC said: “’Firing Squad’ is a reflection on a very major chapter in my life – secondary school. I feel like specifically between years 9-11 I really learned a lot about myself and who I do and don’t want to be. The pressures of being a yute in the ends trying to navigate all the pressures, the draw outs the ends brings…I speak about specific moments in my life that probably dictated decisions I made in my life negatively. That secondary school environment can be intense. You’re juggling pressures from the roads, girls, all of that. It’s pure survival…”
Speaking on the video Prince-Fraser shared: “When I first heard DC’s music, I found myself appreciating it that much more because of his ability to storytell. I thought it was unique, and that his talent stood aside from his contemporaries. With this video, we wanted to create something that reflected that uniqueness – we didn’t want to make something that looked like what you’ve come to expect from a rap video. That would be the ideal takeaway for me – that this wasn’t what they had expected, but they’re excited to see where it can go (visually) from here.”
2022 is heating up for DC, the rapper is fresh from supporting US rap heavyweight Cordae on his nationwide UK tour. ‘Firing Squad’ follows recent release ‘The Latest’ which arrived this August and saw the Greenwich-born storyteller lift the sample from J Cole’s ‘Chaining Day’ (Sly Slick & Wicked’s ‘Sho’nuff’), pairing the smooth, lush instrumentation with hard-won tales from life growing up in inner-city London.
Bursting onto the scene with his first freestyle ‘Gleamin’’ in 2015, the rapper quickly set the industry alight, matching dextrous wordplay with an ear for beats. DC has gone on to support J Hus on tour, graced the stage at this year’s Wireless Festival, and rounded out 2021 with his debut headline show which sold out in seconds and featured an appearance from collaborator Knucks. The rapper topped off 2021 with the release of his latest tape ‘In The Loop’ which pushed the rapper to a new level with the singles amassing over 20 million streams on Spotify alone.